In 1999 Laurameroni design collection it was just a project, a difficult, a call risky and at the same time irresistible, but with the main well-defined lines: attention to detail, high quality, choosing wood as a raw material with exotic woods and precious, and customizing, superando i limiti della produzione industriale.
In April 2000 the brand becomes reality and presents a world premiere in Milan during the Salone del Mobile. The draft of the new brand immediately stand out thanks to their uniqueness and originality. The wood, the glass and the metal, selected over the years, come together thanks to a strong creative, che riesce a trasformare le forme più semplici in opere di artigianato artistico.

Severe volumes, right proportions, especially special sizes and surface treatment still characterize the products Laurameroni. The sense of touch has become essential to perceive the real value and consistency of products, realizzati attraverso una fruttifera collaborazione tra architetti e abili artigiani.
Today Laurameroni design collection is a novelty that has built a defined itself in the crowded world of design. A constantly changing reality, always in search of new tailor-made solutions for customers seeking elegant furnishings with a strong character.

It is a combination of Art, Design and Architecture, tre parole che ben delineano la produzione del marchio.

In conjunction with the 47th International Furniture Fair in Milan also Laurameroni Design Collection opened its permanent space in the historic center of the city: a second home, un appartamento elegante dove vengono allestite atmosfere d’interni che possano dare appropriato risalto ai prodotti e trasmettere la vera filosofia aziendale.

The collections "Intarsia", “Maxima”, "Sculptures", “Orchestra”, "Sottsass", "High Ground","Stars" and collections of doors and paneling "Decor" ,"Graffiti" and the last presented "Bamboo" and "Elements" are clearly the brand and its philosophy: be different…essere unici.

The essence of design collection Laurameroni

Arte Design Architettura.

Three groups of well-defined products and for three distinct business areas , which can otherwise be integrated with one of their, delineano le collezioni Laurameroni.

Materiali pregiati.

The choice of using carefully selected materials distinguishes the entire line: rosewood, teak, walnut, wenge, steel, cherry, durmast, brass, copper steel, full grain leather dyed in barrel, multilayer, thick veneer, massello, listellare.

Architetti Manualità Tecnologia.

The creativity of architects who work with Laurameroni allows you to enhance the value of the precious traditional skills of artisans Made in Italy, that with the support of sophisticated machinery, make products from surfaces only.

Le superfici.

The vocation for the treatment of materials characterized it since birth mark, that, reinventing their surfaces, contribuisce al neologismo “surface design”.
La qualità percepita.

The quality is understood by the end user so thanks mainly to design tactile resulting, permettendo di percepirne il valore e la reale consistenza proprio “al tatto”.

L’unicità del prodotto.

The product, always maintaining its original identity, is also tailor-made according to customer's requirements. Un servizio di personalizzazione che permette la distinzione tra l’ atelier ed il prêt-à-porter.

La forte riconoscibilità.

A product that distinguishes it from the multitude of proposals approved, per le quali il prezzo indicato non sempre è riconosciuto come il vero valore.

Laurameroni DESIGN COLLECTION

by NEW VALASSINA, 30

22060 – AROSIO – AS – ITALY

TELEPHONE: 031 761450

WEBSITE: http://www.laurameroni.com